Actor Rose McGowan shared a Facebook post criticising the posters with the comment, “Fuck this shit”.
“There is a major problem when the men and women at 20th Century Fox think casual violence against women is the way to market a film,” she elaborated in an interview with the Hollywood Reporter.
“There is no context in the ad, just a woman getting strangled. The fact that no one flagged this is offensive and, frankly, stupid.”
She quoted a friend’s discussion of “the brutality of that hideous X-Men poster” with his nine-year-old daughter.
“Her words: ‘Dad, why is that monster man committing violence against a woman?’ This from a 9-year-old. If she can see it, why can’t Fox?”
I admit to being a fan of Rose McGowan. However, that does not make me in any way biased toward her or her stance on this issue. I do, in fact, agree with it 100%. It is not an image that should be posted on billboards and other posters. Yes, it is fictional, but the image you have on display for everyone to see is not fictional. And they are glorifying it. It is a sad commentary on where we are as a society in the 21st Century.